Thursday, December 26, 2019

Aristotle s And Plato s Quest For Self Fulfillment Essay

Aristotle’s and Plato’s Quest for Self-fulfillment Reasoning refers to the process of making use of preexisting knowledge to make conclusions, construct explanations, or make predictions regarding certain issues. According to philosophers, reasoning is broadly categorized into three parts: deductive, inductive, and adductive reasoning. Deductive reasoning begins with assertions of a more general rule and proceeds to a guaranteed conclusion that is specific in nature. Basically, it moves from the general rule to a specific approach. There is an assumption that should the original assertions be true; then, the conclusions are true beyond reasonable doubt. Such kind of reasoning is mostly applied in disciplines like mathematics. Secondly, there is inductive reasoning. In this type of reasoning, specific observations that are limited in scope proceed to generalized conclusions formulated from accumulated evidence; that is, one moves from specific to general. Thus, this approach comes in handy when carrying out scientific research becaus e it entails information gathering, pattern seeking, and formulation of hypotheses to explain the observations. Lastly, there is adductive reasoning. The approach normally starts with an incomplete set of observations and builds towards the likeliest possible explanation. The type of reasoning produces the kind of day-to-day decision making, which relies on the information at hand. This paper will focus on addressing the role of reasoning inShow MoreRelatedWhat Constitute Happiness to Man6479 Words   |  26 Pagesits attainability. In what does happiness consist? Is it the same for all men, or do different men seek different things in the name of happiness? Can happiness be achieved on earth, or only hereafter? And if the pursuit of happiness is not a futile quest, by what means or steps should it be undertaken? On all these questions, the great books set forth the fundamental inquiries and speculations, as well as the controversies to which they have given rise, in the tradition of western thought. There seemsRead MoreThe Origins of Dream Interpretation4085 Words   |  16 Pagespreserved that tell the story of a puzzling dream he had and his quest using a goddesss help to understand its meaning. This is one of the earliest records showing the belief that there was an association between gods, peoples dreams, and hidden meanings in dreams (Oppenheim, 1956). In approximately 2000 B.C. the mythic hero Gilgamesh appeared for the first time (the epic was expanded in later Assyrian mythology). He is guided in his quest by his dreams and his epic also contains the first known recurring

Wednesday, December 18, 2019

Should Abortion Be Legal - 985 Words

Keyla Reddick Professor Vickers English 101 G 17 November 2016 Should abortion be legal in the case of rape or incest victims? Abortion is the ending of a pregnancy by removing a fetus or embryo before it can survive outside of the uterus (Google). Knowing that should abortion be legal to rape or incest victims? Yes because it wasn’t there choosing to get pregnant, that was took away from them and to me I do believe it should be legal in that case. Studies show that 1.1 million U.S. abortions happen each year. The U.S. abortion rate is among the highest of developed countries. And less than one percent of all abortions are caused by rape or incest. The emotional effects of an abortion is mostly the same as rape and incest. Which includes, eating disorders and relationship problems, guilt, and depression and flashbacks, and drug and alcohol abuse. This affects many people daily. It must be very hard for them to deal with it. But many people do believe that abortion should be legal to these types of victims. Some feel that this is true because they shouldn’t be told what to do with their bodies because what has already happened to them. This topic affected my family as well as many others around the world. My little cousin was raped when she was 14 years old, she got pregnant with twins. Everyone wanted her to have an abortion because they felt like it was the right thing to do but she didn’t want to have an abortion because she saw it as taking away innocent lives and I amShow MoreRelatedAbortion Should Not Be Legal1647 Words   |  7 PagesOne of the most highly debated topics is abortion and whether or not it should be legal. People who oppose abortion, meaning they are pro-life claim that abortion should be completely illegal with no aspects of it whatsoever; it can be a murder for the people standing against it. The other side of the argument, meaning people who are pro-choice, defend it by believing it to be a right been given to the women. They also claim even if abortion was to be illegal, it would still be practiced. EveryRead MoreAbortion Should Not Be Legal920 Words   |  4 Pagesworld has stru ggled with for ages and one thing that people are advocating around the world for is abortion. Abortion is either a procedure or pill that stops a fetus s heart. Abortion should not be legal because life beings at creation, abortions are a direct violation of the 14th amendment, and thousands of people would love to adopt a child: handicapped or otherwise. Abortion should not be legal because life begins at creation. What is creation? Some people say conception, but it actually isRead MoreShould Abortion Be Legal?1320 Words   |  6 PagesAbortion, as you all may know, is a really popular topic. There have long been many debates between the two groups, pro-life and pro-choice. People who are pro-life believe that part of the government’s job is to protect all forms of human life. Those who are pro-choice believe that every individual should have control over their own reproductive systems. Pro-life supporters strongly believe that even an undeveloped fetus has life; it is still growing and it needs to be protected. And this soundsRead MoreShould Abortion Be Legal?1217 Words   |  5 PagesNovember 2015 Should Abortion be Legal Among all the issues that have been fought for or against in the United States, abortion may be one of the most popular issues that Americans are passionate about. Abortion is defined as the removal of the embryo or fetus from the uterus in order to end a pregnancy. Thousands of abortions take place every single day, and yet public opinion remains at a standstill as to whether or not abortion is ethical. Everyone holds different opinions on abortion. The proponentsRead MoreAbortion Should Not Be Legal Essay1596 Words   |  7 Pages Abortions have been performed on women for thousands of years. Abortion is the deliberate termination of a human pregnancy. Most often it is performed during the first 20 weeks of being pregnant. The controversy over whether or not abortion should be legal continues to divide Americans till this day. An important landmark case was the Roe v. Wade case, where the Court argued that the zone of privacy was broad enough to encompass a woman s decision whether or not to terminateRead MoreShould Abortion Be Legal? Essay1089 Words   |  5 PagesWhen the word abortion is heard, it is always associated with many negative things such as murder and inhumanity. However not legalizing abortion creates a huge problem for women around the world. Having a child takes consideration, planning and preparation and if pregnancy happens without any of this, why bother to have it at all? The reasons why abortion should be legal is that it supports the fundamental human rights for women by giving them a choice, it reduces crime by reducing the number ofRead MoreShould Abortion Be Legal?1135 Words   |  5 PagesKelsi Hodgkin Composition 1 Professor Chipps 19 October 2015 Should Abortion Be Legal A common debate in the world today involves abortion, the deliberate end of human pregnancy, and whether or not it should be legalized. â€Å"Every year in the world there are an estimated 40-50 million abortions. This corresponds to approximately 125,000 abortions per day† (â€Å"Abortions Worldwide this Year†). On one side of the argument, people are not disturbed by this grotesque number, and on theRead MoreShould Abortion Be Legal?963 Words   |  4 PagesLegal or Illegal? Which would you prefer? Not many are willing to discuss such a gut wrenching topic, but this needs to be addressed. It is a very controversial topic with having to do with women rights and activists. Since there are two sides to every argument, there is one side such as to make abortion legal and the opposing side to keep abortions illegal. In my opinion making abortion illegal can regulate the amount of women who do get pregnant. I believe that making abortions legal will let womenRead MoreShould Abortion Be Legal?867 Words   |  4 PagesABORTION Abortion is a deliberate termination of a human pregnancy, most often performed the first 20 weeks of pregnancy. There are series of legal, moral and ethical issues which may arise about abortion. Most arguments about abortion are often focused on political insinuations and the legal aspect of such actions. Some frequently asked questions’ regarding the issue is if the practice should be outlawed and regarded as murder or should women have the right to practice it. For example, prior toRead MoreShould Abortions Be Legal?939 Words   |  4 PagesShould abortions be legal? Abortions have been a big issue since the Roe v Wade case. There have been a lot of disagreements between the Pro-life supporters and the pro-choice supporters. Pro-life supporters feel like abortions deter murder, while pro-choice supporters believe that the women should be able to make their own decisions. I am a part of the pro-life supporters because I feel like abortions are wrong for several of reasons. Why should women get an abortion if there are other choices for

Monday, December 9, 2019

Fixation and Tissue Processing Anatomic Dissection

Question: Describe about the Fixation and Tissue Processing for Anatomic Dissection. Answer: Introduction The preparation of tissues for experimental purpose involves the anatomic dissection of rats. The tissues taken from the rat are of trachea, oesophagus, lung, duodenum, liver, kidney and femur. The tissues obtained from the dissection are separated from the rat and are subjected to irrigation by normal saline after the division into smaller pieces for the experiment. Then the fixation of the tissues is done by keeping the tissues in 10% Normal Buffered Formalin (NBF), (1) which also helps in preserving the cells and tissues and maintains the viability of the cells and tissues. The tissue processor machine fixes the tissues and then performs the processing. The steps involved in processing are as following; the tissues are dehydrated by increasing the alcohol concentration. Care should be taken tom prevent the tissues from damage. Therefore the concentration of alcohol is raised slowly and effectively. To remove the alcohol from the tissues and prevent the alcohol from reaching in the tissues, Xylene agent is used. The Femur tissues mainly consist of calcium salt and to prepare the tissues for the processing it is important to decalcify the tissue. As the completion stage is attained for the tissues, it needs to be embedded in right proportion of the cassette to perform the sectioning. The tissues in the histological stage need to be placed properly in the cassette. The sectioning of the tissues is performed after the solidification of the blocks. The aim of sectioning is to obtain slice of tissues having a thickness similar to one cell. The microtome used for the sectioning should be placed at 10m, and the blocks should be snipped for obtaining the clear view of the given specimen. Then the microtome thickness should be adjusted to 4m, as it is the standard measurement for daily diagnosis. After the block preparation the tissues are put in the water bath having a temperature about 37 degrees Celsius. This helps removing the rigidity of the folds in the specimen before placing them on the microscopic slide. Haematoxylin (2) is used to stain the acidic nucleus in the specimen. Eosin is used to stain the muscles and collagen having basic properties. The HE method is preferred to get the differentiated tissue sections and to facilitate the morphological study of the tissues. Special stains are required for the investigation and for the diagnosis of liver, duodenum, oesophagus, trachea kidney. The special stains used to perform the experiment are Periodic Acid Schiffs Diastase and Periodic Acid Schiffs. (3). Write a processing schedule for an urgent endoscopic biopsy eg. Duodenum? Chemical reagents Vacuum Temperature (C) Time Formalin Use Forty Fifteen minutes 70% alcohol Use Forty Fifteen minutes 80% alcohol Use Forty Fifteen minutes 90% alcohol Use Forty Fifteen minutes 95% alcohol Use Forty Fifteen minutes Absolute alcohol Use Forty Fifteen minutes Absolute alcohol Use Forty Fifteen minutes Absolute alcohol Use Forty Fifteen minutes Xylene Use Forty Fifteen minutes Xylene Use Forty Fifteen minutes Xylene Use Forty Fifteen minutes Wax Use Forty Fifteen minutes Wax Use Forty Thirteen minutes Wax Use Forty Thirteen minutes Please list the different types of fixation available? Aldehydes Alcohols Oxidizing agents Picrates Mercurials What are the other clearing agents that could have been used for processing your specimens? Briefly discuss their advantages and disadvantages. Clearing agents Advantage Disadvantage Chloroform Safe for stissue. Need to catalyst Harm and toxic Limonene-derivatives Unharmed Less toxic Stink Cedarwood Oil Acting Slowly High cost Inflammable What precautions should be taken when setting and loading a tissue processor? The precautionary measures taken before setting and loading a tissue processor are The tissues should be fix appropriately The environment of the experiment should be set according to the guidelines maintaining the correct time and temperature settings. The decalcification of the bones should be done properly. (4). What effects can have prolonged decalcification have on tissues? The extended decalcification affects the histological characteristics of the tissues. Excessive decalcification can influence the quality of the stain and this would affect the clarity in observation. What methods other than a chemical test for calcium ions are available for determining the end point of decalcification? Comment on their reliability. To determine the end point of decalcification of the tissues some other method which could be applied can be X-rays- it is authentic and commonly used method. The other method could be manual methods but they are not reliable and can cause harmful effects on the tissue. (5). When embedding tissues, what should be avoided in order to ensure that quality is achieved? To ensure that the quality is achieved following should be considered. Do not use a cassette which is improper. The forceps should not be over heated while handling the tissues. The mould should not be filled excessively The size of the mould should not be similar for every specimen Take care of the force while handling the specimen. Excess force can spoil the specimen. (6). References Kiernan JA. Fixation and Tissue Processing. Special Stains and HE. Available from www.dako.com/08066_12may10_webchapter16.pdf [accessed 10 October 2016]. Fehlert et al. Revised guides for organ sampling and trimming in rats and mice- part 1. Exp toxic pathol. 2003; 55: 91-106. Gallik S. Tissue processing histological stains. Histology OLM. Available from https://histologyolm.stevegallik.org/node/35. 2009. [accessed on 10 October 2016. Rolls G. An introduction to Decalcification. Leica biosystem. Available from https://www.leicabiosystems.com/pathologyleaders/an-introduction-to-decalcification/ [Accessed on 10 October 2016]. An YH, Martin KL. Bone sectioning. Handbook of histology methods for bone and cartilage. USA: Springer science business media. 2003. Krause WJ. Getting started. The art of examining and interpreting histologic preparations: A laboratory manual and study guide for histology. USA: Universal publisher; 2004.

Monday, December 2, 2019

Waiting for Godot Essays (652 words) - Theatre Of The Absurd

Waiting for Godot Quote 1: POZZO(suddenly furious) Have you not done tormenting me with your accursed time! It's abominable! When! When! One day, is that not enough for you, one day he went dumb, one day I went blind, one day we'll go deaf, one day we were born, one day we shall die, the same day, the same second, is that not enough for you? (2.769-73) Analysis: Time within waiting for Godot is very skewed, which gets Pozzo in a fury because it seems as if time has flown by. It is true in our lives as well that time goes by very quickly because at one point we are just kids and then in a blink of an eye it seems as if we have become full grown. This quote is so significant because it emphasizes the frustration we feel as we cannot control time and therefore move toward our inevitable fate otherwise known as death. Pozzo feels cursed because he has all of a sudden become blind but in our old age as well many changes happen within our bodies that we cannot control. The most frustrating aspect of nature to humans is that it has no rhythm or rhyme it is a random act of god and we feel as if we are puppets in a higher powers play. Quote 2: "Let us not waste our time in idle discourse! Let us do something, while we have the chance!" Analysis: Humans fascination with time is based on the fact that we cannot control it. Individuals die both young and old, therefore humans try to distract themselves by using their time to do things they can control. This quote really reminded me of the whole yolo slogan because so many people loved and lived by that saying. Yes we only live once which is why humans try to get the most out of their life even though their actions may be an attempt to distract them from the fact that nature will take its course. Not to mention we all want to feel a sense of security in life but we live without that since time keeps moving. In a race to be in control with nature yolo arises which makes us feel like we have regained control and meaning in our short lives. Quote 3: "all mankind is us, whether we like it or not." Analysis: Nature takes a part in all humans life, which is why we are all so similar. Every human has the same fundamental instincts to try to survive and outlive time. If you think about it life is a game and we are the players in the game. We can try to beat the game but at the end of the day each human is in the same position because it will reach the end one way or another. We are dispensible players that can be substituted for one another because we all serve the same purpose. Quote 4: POZZO(violently) Don't question me! The blind have no notion of time. The things of time are hidden from them too. (2.702) Analysis: Humans as a whole can be thought of as blind in a sense. This is because we dont know whats to come of our lives because we cannot see into the future. In a way this is very aggravating me because we want to believe that we are the most evolved beasts on the planet. However, in a way we have no more control than the lowly animals in our kingdom who never know when they will die either. We are the predators of the universe who through technology look for a way to prolong death but have not succeeded. We are the blind leading the blind hoping that one day we will find a way to cheat death and secure our fate while gaining control of our lives.

Wednesday, November 27, 2019

McDonalds and Burger king Essays

McDonalds and Burger king Essays McDonalds and Burger king Essay McDonalds and Burger king Essay Essay Topic: Marketing As part of my assignment I will compare Mc Donalds and Burger king. These two restaurants offer similar products and services . I chose to compare the two businesses because of the fierce competition and promotional strategies that they use. Mc Donald and Burger King are in direct competition with each other and always compete to be ahead of each other and gain customer loyalty. The first Mc Donalds restaurant opened in the UK in the 1970s. Mc Donalds states that customers convenience is the driving force behind new restaurant locations. The company is committed to responsible growth, and works closely with local planning officers and community groups when developing a new restaurant. McDonalds is the leading global food service retailer with more than 30,000 local restaurants in more than 100 countries. Approximately 70 percent of Mc Donalds restaurants worldwide are owned and operated by independent, local businessmen and women through franchise arrangements There are currently more than 1,000 Mc Donalds restaurants throughout the UK, and the company continues to strive to offer greater convenience to customers while responding sympathetically to local circumstances. Mc Donalds strives to ensure quality from crop up to the counter. This means that the restaurant requires the highest standards and specifications, not just for product ingredients but also every detail of production, transport, delivery, preparation and service is also monitored. Mc Donalds also recognises the importance of a balanced diet and life-style and continues to seek quality new products. The restaurant says that this dedication to quality earns the degree of trust customers place in the Mc Donalds Brand. Burger king company information What started with one restaurant in Miami in 1954 has grown to more than 11,220 restaurants in 61 countries worldwide. And, like a small child who eats his greens, Burger king is still growing and growing. Burger king outlets number 523 in Britain out of more than 10,000 globally. Burger King mission Statement At Burger King Corporation, diversity is part of their foundation. We value, honour and respect differences in our employees, customers, franchisees and suppliers. By sharing a common vision, they have created a premier company with a harmonious working environment that achieves its business and diversity objectives. I couldnt obtain Burger King Market share. Mc Donald menu includes; chicken sandwiches, double cheese big Mac burgers this includes beef, fillet o fish sandwiches, fries, breakfast, happy meals and desserts. The restaurant also offers dairy products such as milkshakes, ice creams and yogurts. Burger King have similar menu, this includes whopper sandwiches, and flame grilled burgers, chicken, fish veggie, fresh baked baguettes, breakfast, beverages, and kids menu with desserts. It is quite clear that both restaurants offer practically the same products this has been the cause of fierce competition. Both restaurants compete on price as I previously mentioned and also the followings. Advertising Mc Donalds uses adverts to help boost sales and to aware their customers on new or existing products. The restaurant uses catch phrases such as things that make you go mhhhhhhh. This was a jingle used in February 2003; currently the company uses the phrase I am loving it This slogan was promoted by an RB artist (Justin Timberlake). I believe that this was a successful method of promotion because the sales increased and children all over the country were singing along. Other methods include using collectable toys, coupons, promotional schemes in schools and figures such as Ronald McDonald. Burger King also uses the same tactics they have collectable toys for the kids meals. The restaurant slogan is Have it your way. Burger King has used movies such as the Incredible Hulk to promote meals in 2004. This was a very successful action for the business it increased sales.

Saturday, November 23, 2019

Benefits of Working With a Study Partner

Benefits of Working With a Study Partner One great way to stay on target and earn better grades is to pair up with a good study partner. If you are serious about improving your school performance, this is a great way to make the most of your study time. What are some of the benefits? 10 Benefits of Having a Study Partner A study partner will help you remember a due date or the date of an exam. Never forget another test! Share calendars with your study partner and both of you will know when a big project or paper is due.Your study partner can share flashcards with you and quiz you before a test. Create your paper cards and meet up to study or use online flashcards together.Two heads are better than one, so your study partner may think of practice essay questions that you didnt think of.Study partners can switch papers and pre-grade each other before assignments are turned in. Proofread together and share your thoughts and ideas.A study partner can have your back if you get sick on the day when your paper is due. Arrange ahead of time to pick up and turn in papers for each other in the event of an emergency.A study partner will understand some methods or problems that you dont. You will be able to explain some of the problems to your partner in return. Its a great trade-off!Your partner may be able to help you with your research skills. Meet your partner in the library and learn to use the resources together. Then, you can share what you know to help each other out. For example, one partner can learn to search databases while the other learns to find books on the shelves. You can benefit from sharing your strengths. One may be better with grammar, while the other is better with numbers, as in finding statistics to support a claim for an argument essay.Study partners motivate each other and reduce the potential for procrastination.Study partners can be there if you forget important toolslike a calculator, dictionary, colored pencils, or notebook paper. A study partner relationship should be beneficial to both students, so remember it is important for both partners to fulfill their responsibilities. For this reason, it might ​not make sense to partner up with your best friend. Your study partner should be a person who complements you and your skills.

Thursday, November 21, 2019

Women's Sexuality and Violence linked through Feminism Writing Skills Essay

Women's Sexuality and Violence linked through Feminism Writing Skills - Essay Example Women's Sexuality and Violence linked through Feminism Writing Skills The main objective of this paper is to conduct a research study of the alternate feminist treatments of traditional, patriarchal Western fairy tales and popular myths in the works of Angela Carter, with a special reference to her revolutionary work- The Bloody Chamber (1979), which is a collection of re-told  fairy tales. The work captures the author’s powerful and passionate delineation of  the links between myth, sexuality and violence in constructing female subjectivity. The Bloody Chamber revels in the power of female aspiration to re-imagine and reconstruct the world. The history of violence against women is tough to track, yet it is claimed that violence against women has been accepted, excused and legally sanctioned until the late 19th-century. The practice of violence against women was tangled to the notion of women being viewed as property and the historically unequal power relations between men and women. (UN, 1993) Even today, violence against women is an existi ng reality and "there is no region of the world, no country and no culture in which women’s freedom from violence has been secured." (UN, 2013) Specific forms of violence are more prevalent in specific parts of the world. For example, incidents of dowry violence, acid throwing and bride burning are common in countries such as India, Pakistan, Bangladesh, Sri Lanka, Cambodia and Nepal; honour killings in the Middle East and South Asia; trafficking and forced marriage in some parts of Sub-Saharan Africa and Oceania. (UN, 2013) It is unfortunate that women are targets of unwanted sexual attention even in the modern era of violence-prevention. Women nowadays face sexual harassment on a daily basis even in schools, colleges and workplaces, and this takes a toll on their health, work and studies. Morgan and Gruber provide an extensive coverage on the current state of prevention methods and research studies on violence against women in their book â€Å"Sexual Harassment: Violence a gainst women at work and in schools† The authors Morgan and Gruber have summarised the results of research that say schools where sexual harassment is usually considered as rare occurrence are in reality the ones where girls face high rates of severe harassment. It also reveals the astonishing fact that the men whom women love and trust the most are the ones who violate the very essence of womanhood. (Morgan & Gruber, 2011) Women often succumb to poor health and non-fatal injuries subsequent to incidents of sexual violence. What is even more shocking is that most of these women lack access to treatment, owing to various social and cultural factors. Men are usually reluctant to acquire help from social service organizations, but usually permit women and children to seek medical or psychological help. Hence the need of the hour is that the health care practitioners should focus more and more on the victimised women, in order to increase access to treatment. Susan Staggs and Step hanie Riger, in their journal article â€Å"Effects of Intimate Partner Violence on Low-Income Women’s Health and Employment†, summarise the results of a survey conducted on women of the low-income group, which shows that intimate partner violence and low health is high among these women. (Staggs & Riger, 2005) Research has suggested various theories on why men exert violence on women and has identified the associated risk factors of men. Many thinkers believe that relational factors

Tuesday, November 19, 2019

Fitness Club System Essay Example | Topics and Well Written Essays - 2750 words

Fitness Club System - Essay Example The basis of this system is to manage effectively the available resources involved in The Fitness Center namely the members, fitness consultants and the higher management of the company involved in strategic decisions. The first section details out the primary purpose to come up with an IT solution for the company and the advantages to the stakeholders of the company. It follows with the roles of the people involved in this project. The Information system deployed here will help the company and its members in identifying their individual goal and contribute to the overall objective of the company to create a competitive edge over others in the similar business. Enveloping an information system, which happens to be quite a erode of time, effort and money, would put the company in the digital world to manage all its business processes, may how small or big it be, effectively creating a record of the activities and covering all the deficiencies of the manual system. Members: The current and prospective members would use the system to feed in their personal data and reason as to which they have joined the Fitness center. The members may have various objectives while joining the center. Some are for simple fitness programs while others have different objective. The system would take care of all those and keep the latest details about performance and other measures such as future interests. Solution: This system provides with user inputs to a large variety of questions to analyze their needs and future goals to get them the best they desire. Constant monitoring is a very important activity. They form a major part of the system and handle a lot of tasks relating to the members activities and alignment to several other programs and future interests. They interface with the management giving valuable information regarding members and their

Sunday, November 17, 2019

Use of Measurement Essay Example for Free

Use of Measurement Essay A measurement is a way of obtaining data that are used in researches and data analysis. Measurement is regarded to be an estimate most of the time. The reason behind the idea is that precision in measuring a certain object during a time interval is not as good as the measurement taken after the said time interval or for another time interval. Researchers, experimenters and even nonprofessional persons all have the same goal; to make good estimates of the object they are measuring (Hoult, 2009). In physics, one does not only measure an object as it is. The person measuring the object needs to put in his mind the right unit of measure should he or she use. An example is a bucket. A bucket has different attributes that can be measured. Some of these attribute are the weight, mass, volume, area (surface area), density, length, etc. This attributes can be measured but there are many units of measure involve in each of the attributes. Standard units of measure are developed so that the confusion between what unit of measure to be used is resolved (Jones, 1998). The following are the standard unit of measure for a certain attribute: Weight – Kilograms Mass – Kilograms Volume – Liters Area – square meters Length – meters As said above, measurement is a way of obtaining data. One cannot obtain the right data without the right tool to be used. As with measurement, a right measurement instrument must be used in order to get the right data and in order to estimate with precision and accuracy the object that you want to measure. The following attributes that are stated can be measured with the use of the right measuring instrument. For clarification, weight is not the same as mass. Weight is the amount of mass that is present when it is suspended in a spring scale when acted upon by the earth’s gravity. On the other hand, mass is the amount of matter present in an object. Weight is measured with the use of spring scale or a weighing scale. The value of the weight in the earth can be the same as the value of the mass. But once the force acting on the object changes the value of the weight will change and the mass will stay the same. Generally, masses like mass of a person can be obtained by the use of the same instrument used in measuring weight in earth. Volume can be measured by the use of some known instruments like measuring cup for liquid, pipette for liquid, graduated cylinder (for liquid and solid) and pneumatic trough for gases. Area is measured by the use of a planimeter. Length is usually measured by the use of instruments like ruler, tape measure, meter stick, yard stick etc (Fuchs, 1996). The attributes being measured is deeply related to the unit of measure being used. First, the attributes maybe too large or too small for unit of measure, in that case there are other units of measure given. The hierarchies of units are given in a unit system. There are two unit systems that are popular today. The SI system and the English system give a complete list of all the unit of measures according to the quantity (Abbot, 2003). Some of the attributes of the bucket can only be obtained by the use of measuring devices. Other attributes, however, can be obtained with the use of some formulas. For example: Volume and area can be obtained by formulas like V = 1/2? r2h, and A = 2? rh + ? r2. The formula for the volume is obtained by the use of the formula for the volume of a cylinder. Bucket is usually cylindrical in shape. The formula for the area is obtained by using the formula of the surface area of an open cylinder. Other formulas can be obtained for the attributes of the bucket. Another example is the density of the bucket. In general, the density is equal to the mass divided by the volume of the bucket. Since mass can be obtained with the use of a measuring device and volume can be obtained with the use of the given formula then one can solve for the density of the bucket with the general formula (Manura, 2005). Another concept that should be discussed is approximation and estimation. As said earlier, measurements are always an estimate. Approximation and estimation are very important concepts regarding measurements because they will be the basis of the accuracy and precision of a measurement. One does not get accurate and precise results all the time with the use of measuring devices. There might be errors that can come up from time to time. To properly record results obtained using measuring devices, one must take note of the errors in measurements and put it in the resulting measure to obtain a more precise and accurate result. Results should be written in the form: result + uncertainty. For example, if a buckets height according to a 9 different rulers is 20 centimeters. And another reading from a different ruler is 20. 3 centimeters. Then the resulting measurement should be 20 Â ± 0. 3 centimeters (Hoult, 2009). References Abbot, D. (2003). Assessing Student Understanding of Measurement and Uncertainty. Retrieved March 20, 2009 from http://www. compadre. org/precollege/items/detail. cfm? ID=4417 Fuchs, H. (1996). The Dynamics of Heat. New York: Springer Hoult, D. (2009). Measurements. Retrieved March 20, 2009 from http://www. saburchill. com/physics/chapters/0065. html Jones, N. (1998). Units of Measurement. Retrieved March 20, 2009 from http://www. sli. unimelb. edu. au/planesurvey/prot/formulae/unit1. html Manura, D. (2005). Areas, Volumes, Surface Areas. Retrieved March 20, 2009 from http://math2. org/math/geometry/areasvols. htm

Thursday, November 14, 2019

Critical Opinions Essay -- Essays Papers

Critical Opinions Oliver Goldsmith, author of The Deserted Village, spent years as a hack writer, turning out books and articles on all sorts of subjects for London booksellers. Eventually, Goldsmith used his fluent pen to write himself out of obscurity and become one on the most characteristic and best English writers of the late 1700s, with his works The Vicar of Wakefield, The Traveller, and The Deserted Village. The Deserted Village is one of Goldsmith's acknowledged masterpieces, and probably the most distinguished long poem by an Irishman. Despite the popularity of The Deserted Village it became the focus of criticism from Goldsmith's contemporaries. Not all criticism, however, was negative. Literary criticism refers to a balanced analysis; even when literary critics supplement, they generally discuss the merits as well as faults of a work in order to arrive at a sound, deliberate assessment (Murfin 64). Most criticism of Goldsmith's The Deserted Village tended to be positive. Nevertheless, some contemporaries ranked The Deserted Village below The Traveller. For instance, according to Sir Samual Edgerton, The Deserted Village is a poem far inferior to The Traveller, though it contains many beautiful passages. Its inferiority to its predecessor [The Traveller] arises from its comparative want of compression, as well as of force and novelty of imagery. Its tone of melancholy is more sickly, and some of the descriptions which have been most praised are marked by all the poverty and flatness, and indeed are peopled with the sort of comic and grotesque figures, of Flemish landscape (Moulton 630). Irish literary nationalists believe that the village of Auburn in The Deserted Village is the Irish village of Lissoy. ... ...ened by touches of pathos; if sorrow disturb the heart, it is more than half consoled by the thought, that gentle or happy natures will find or make for themselves such simple and unexacting pleasures, wherever their lot may cast (Moulton 681). Oliver Goldsmith continued to write regardless of the different critical views from his contemporaries on the The Deserted Village. While doing my research I came across a very poignant quote by Goldsmith, "Write how you want, the critic shall show the world you could have written better." Works Cited Moulton, Charles Wells, ed. The Library of Literary Criticism. Gloucester, Mass: The Moulton Publishing Company. 1959. Murfin, Ross and Supryia M. Ray. The Bedford Glossary of Critical and Literary Terms. New York: Bedford Books. 1997. Swarbick, Andrew, ed. The Art of Oliver Goldsmith. London: Vision Press. 1984. Critical Opinions Essay -- Essays Papers Critical Opinions Oliver Goldsmith, author of The Deserted Village, spent years as a hack writer, turning out books and articles on all sorts of subjects for London booksellers. Eventually, Goldsmith used his fluent pen to write himself out of obscurity and become one on the most characteristic and best English writers of the late 1700s, with his works The Vicar of Wakefield, The Traveller, and The Deserted Village. The Deserted Village is one of Goldsmith's acknowledged masterpieces, and probably the most distinguished long poem by an Irishman. Despite the popularity of The Deserted Village it became the focus of criticism from Goldsmith's contemporaries. Not all criticism, however, was negative. Literary criticism refers to a balanced analysis; even when literary critics supplement, they generally discuss the merits as well as faults of a work in order to arrive at a sound, deliberate assessment (Murfin 64). Most criticism of Goldsmith's The Deserted Village tended to be positive. Nevertheless, some contemporaries ranked The Deserted Village below The Traveller. For instance, according to Sir Samual Edgerton, The Deserted Village is a poem far inferior to The Traveller, though it contains many beautiful passages. Its inferiority to its predecessor [The Traveller] arises from its comparative want of compression, as well as of force and novelty of imagery. Its tone of melancholy is more sickly, and some of the descriptions which have been most praised are marked by all the poverty and flatness, and indeed are peopled with the sort of comic and grotesque figures, of Flemish landscape (Moulton 630). Irish literary nationalists believe that the village of Auburn in The Deserted Village is the Irish village of Lissoy. ... ...ened by touches of pathos; if sorrow disturb the heart, it is more than half consoled by the thought, that gentle or happy natures will find or make for themselves such simple and unexacting pleasures, wherever their lot may cast (Moulton 681). Oliver Goldsmith continued to write regardless of the different critical views from his contemporaries on the The Deserted Village. While doing my research I came across a very poignant quote by Goldsmith, "Write how you want, the critic shall show the world you could have written better." Works Cited Moulton, Charles Wells, ed. The Library of Literary Criticism. Gloucester, Mass: The Moulton Publishing Company. 1959. Murfin, Ross and Supryia M. Ray. The Bedford Glossary of Critical and Literary Terms. New York: Bedford Books. 1997. Swarbick, Andrew, ed. The Art of Oliver Goldsmith. London: Vision Press. 1984.

Tuesday, November 12, 2019

Uncertainty and Volatility

Uncertainty and volatility are common attributes of today's national economies. While Small and Medium Enterprises (SMEs) represent major players in these economies, their stability and profitability are crucial issues that need further investigation. This statement is particularly significant in the Saudi Arabian context, because such enterprises have relatively recently begun to emerge and are beginning to play a dominant role in the country's economy. At the same time, the SME sector in Saudi Arabia is currently facing many barriers related to their relatively new economic situation (Kuada, 2006), as the atmosphere of the economic world is constantly changing and tends to be somewhat uncertain. As a result, companies, including SMEs, need to be more creative and flexible as they seek to get maximum profits in the minimum amount of time. Moreover, it has been noted that human resources play a vital role for every company to achieve its goals (Barney & Wright, 1998), hence most companies seek to recruit high aptitude managers who can be a valuable addition to a workplace and can lead a company to achieve sustained success. In this respect, employee retention is considered one of the most serious challenges facing the stability of small organizations, since employee turnover can be harmful and expensive. When an employee intends to leave the company voluntarily, the issue is of such importance that numerous researchers have investigated the causes and effects of voluntary turnover (Al-A'Raj, 1989). Whilst the cost of losing skilled employees can be harmful for any organization (Ballinger, Craig, Cross, ; Gray, 2011), it is particularly so in SMEs as the effect is proportionally greater. According to O'Connell and Mei-Chuan (2007), the average cost of employee turnover is approximately $13,996 per employee. Further, Ballinger, Craig, Cross and Gray (2011) estimate that the direct cost of hiring and training a new employee can range from 25% to 500% of the employee's annual salary, and, as such, Boushey and Glynn (2012) found that the replacement of highly educated executive employees averages 213% of the annual salary bill for a company. It has been noted that because this significant turnover is such a costly process (Al-A'Raj, 1989), it could lead to serious negative consequences for an organization. Indeed, in some situations, the consequences of significant turnover rates could expand beyond the organization to influence the labour market, the economic cycle and communities in general. Furthermore, Hyson (2016) and George (2015) argue that an organization can both conserve knowledge and manage resources more cost-effectively through being proactive in attempting to retain valuable employees. As a result of such deliberate actions to maintain staff, organizations are likely to increase their overall performance and develop long-term stability. In this respect, it has been suggested that manager behaviour plays a vital role in staff turnover. For example, Snyder and Lopez (2009) have specifically asserted that the encouragement of skilled employees by managers is vital in this regard. Of particular interest to the current study is that, in the SME sector, because enterprises are fiscally smaller their resources are generally scarcer. In the light of this scarcity, employee turnover is a more harmful occurrence than in large organizations which are able to absorb the consequential additional financial outlay described above. For this reason, the SME sector constitutes an important area for further research. Moreover, researchers analysing the behaviour of managers in SMEs report that the manager's emotional intelligence is of great importance, as it significantly affects the management processes and outcomes within their enterprises. It is telling that the debate over topics related to EI and employee's behaviour is ongoing in different cultures and parts of the world (Ang et al., 2007) , and it is asserted here that the role of EI in reducing turnover is one particular area that requires further investigation. Therefore, it is postulated that the analysis of the role of EI in the SME context should be carefully investigated in order to understand the way it affects employee's retention outcomes in Saudi Arabia. It has also emerged that there is an extensive amount of controversy surrounding whether there are any differences in the levels and perceptions of EI in managers from different backgrounds and cultures, and, in addition, to what extent EI can be affected by these factors. limited research has been conducted on the relationship and/or link between EI and employee turnover in SMEs, specifically in the Middle Eastern context. Thus, this research aims to fill an important void in the literature.

Sunday, November 10, 2019

Agriculture in Indonesia Essay

Agriculture in Indonesia supports the livelihood of the population. Every three out of five people live in rural areas and farming is considered a main occupation for many families. Around 45% of Indonesian workers are farmers. Rice is Indonesians primary staple crop. Indonesia today is the third largest rice producer totaling 64,398,900 tons of rice in all. Most of the rice produced in Indonesia is located in the island of Java. Before the fall of the New Order, they were most known for their contribution to Indonesians agriculture industry. The New Order introduced the Green Revolution rice technology to Indonesia. The Green Revolution was the foundation for economic growth in Indonesia. This Revolution controlled the water supply and improved fertilizers and pesticides. The Green Revolution moved Indonesia from being a major rice importer in the 1970s to being self-sufficient by the mid 1980s. Based on the population quickly increasing, Indonesia is finding ways to make food production more efficient and cheaper to support the population. Indonesia had the most rapid decrease in poverty due to the fast agricultural growth created by the Green Revolution. The production of crops became quicker and cheaper, allowing the sales price to decrease. Poverty stricken people now do not have to devote their whole paycheck towards paying for food, since the sales price has lowered. The availability of crops increased which also contributed to the decrease in price. Indonesia relies greatly on agriculture to feed the population and help decrease the poverty rate. Section 10 Works Cited . â€Å"Indonesia- Agriculture. † Encyclopedia of the Nations. N. p. , n. d. Web. 7 Mar 2012.

Thursday, November 7, 2019

A Capitalization Cheat Sheet

A Capitalization Cheat Sheet A Capitalization Cheat Sheet A Capitalization Cheat Sheet By Mark Nichol Capitalization is a bewilderingly complex issue, with many rules and exceptions. This post outlines the basic, most common guidelines for capitalization, with examples. Academic degrees: Lowercase- â€Å"bachelor’s degree†; capitalize entirety of most abbreviations (with a few exceptions, including PhD and DLitt) Academic disciplines: Capitalize only proper names- â€Å"Asian studies† (except as part of a full name of an entity (â€Å"the School of Business,† â€Å"the Department of Philosophy,† â€Å"the Commission on the Liberal Arts,† etc.) Acronyms and initialisms: Capitalize most abbreviations of proper names- NATO, FBI (but some style guides and writing handbooks call for using initial capitalization only for extensive and established acronyms, as with Nasdaq); most abbreviations for units of measurement are not capitalized, but check a dictionary or style guide for exceptions Animal names: Lowercase terms except in the case of proper names- â€Å"African elephant,† â€Å"Steller’s jay† (do the same for animal breeds, as in â€Å"Labrador retriever,† though specialized publications often capitalize all words in breed names); capitalize first word in binomial and trinomial nomenclature (â€Å"Homo sapiens,† â€Å"Gorilla gorilla gorilla†), but differentiate between nomenclature and popular name (â€Å"Pinus ponderosa,† but â€Å"ponderosa pine†) Astronomical terms: Capitalize most names of specific bodies and collections of bodies- â€Å"the Milky Way,† but â€Å"the solar system†; capitalize Earth (and Moon and Sun) in astronomical references but lowercase in terrestrial or figurative contexts- â€Å"The third planet is Earth,† but â€Å"The earth is flat† (do not capitalize earth when the word is preceded by the) and â€Å"Where on earth is he?† (and â€Å"The sun is about to rise† and â€Å"The moon is full†) Brand names and trademarks: Follow capitalization as used by the brand owner, but ignore logo format- for example, the brand names Lego and Time (the magazine) are treated as all-caps in the respective company logos; companies discourage genericization of trademarks such as kleenex and xerox, but writers have no obligation to honor such usage as â€Å"Kleenex Brand Facial Tissue† Color terms for ethnic identification: Lowercase unless a company or publication prefers otherwise- â€Å"black man,† â€Å"white people† Compass points: Generally lowercase, but capitalize in geopolitical contexts- â€Å"the Pacific Northwest,† â€Å"customs prevalent in the East†) Cultural terms: Look up specific terms, as treatment varies widely- â€Å"art deco,† but Beaux-Arts Emphasis: Capitalize only in ironic contexts- â€Å"He was apparently a Big Man on Campus†; do not capitalize entire words, except perhaps to denote a newspaper headline or signage (and then, small caps are recommended) Epithets: Capitalize key words- â€Å"Alfred the Great,† â€Å"Babe Ruth,† â€Å"Michael ‘Air’ Jordan,† â€Å"the Windy City,† â€Å"Big Pharma† File formats: The Chicago Manual of Style recommends capitalizing names of formats, but do so only in such usage as â€Å"I made a GIF from the video,† and lowercase (and precede with a dot) in references to files such as â€Å"The latest version of Microsoft Word uses the file extension .docx† Foreign terms: German capitalizes all nouns, but lowercase German words adopted into English- hausfrau, schadenfreude, weltanschauung (if it’s in the dictionary, it’s English) Generations: Lowercase except in the case of initials or other single letters- â€Å"baby boomers,† â€Å"generation X† Geographical names: Capitalize in proper names, but lowercase in generic usage- â€Å"the Mississippi River,† but â€Å"the river†; check style guides for variations such as â€Å"the Pacific coast†/â€Å"the West Coast†; lowercase metaphorical and nonliteral use of proper names- â€Å"manila envelope,† â€Å"They set out to create a utopia† Historical terms: Look up specific terms, as treatment varies widely- â€Å"the colonial period,† but â€Å"the Gilded Age† Honorifics: Capitalize key words- â€Å"the First Lady,† â€Å"Your Honor† (but â€Å"Yes, my lord†) Key commands: Capitalize words denoting switch, keyboard, and command functions- â€Å"the Pause button,† â€Å"the Command key,† â€Å"the Save command,† etc. Kinship names: Capitalize only in direct address or in place of or in combination with a name- â€Å"Yes, Mother,† â€Å"We’re going to Grandmother’s house,† â€Å"Uncle Joe† (but â€Å"my uncle Joe†) Laws, theories, and the like: Capitalize only proper names- â€Å"Newton’s third law,† â€Å"the Pythagorean theorem† Letters as letters: Capitalize only if the letter is specified as an uppercase letter- â€Å"a capital C† (exception: letter grades, as in â€Å"She earned four As†) Letters as shapes or musical notes, or points, concepts, or hypothetical names: Capitalize- â€Å"a V-shaped symbol,† â€Å"from point A to point B,† etc. (exception, lowercase- but italicize- letters in rhyming schemes, as in â€Å"an abab pattern†) Medical conditions: Capitalize only proper names- â€Å"Alzheimer’s disease,† but â€Å"muscular dystrophy† Natural events and phenomena: Capitalize names of storms but otherwise lowercase generic words- â€Å"Hurricane Harvey,† but â€Å"the San Francisco earthquake† Organizational entities: Capitalize in proper names, but lowercase in generic usage- â€Å"the Federal Bureau of Investigation,† but â€Å"the bureau†- and â€Å"the federal government†); lowercase generic versions of entity names- â€Å"the company,† â€Å"the museum,† â€Å"the committee,† etc.; lowercase the preceding entities’ names (unless house style allows exceptions) People’s names: Capitalize names of real and fictional people, but lowercase figurative usage- â€Å"Jack Nicholson,† â€Å"Jack Sprat,† but â€Å"every man jack†; capitalize personifications- â€Å"Mother Nature,† â€Å"Ol’ Man River† Prefixes for proper names: Look up specific terms, as treatment varies- pre-Columbian, but transatlantic Seasons: Lowercase- winter, spring, summer, fall Titles of compositions: Capitalize key words- â€Å"Pride and Prejudice† (check a style guide for specifics) Titles of jobs and offices: Capitalize key words before the name (except when modified) and lowercase after the name or in isolation- â€Å"Director of Marketing John Smith,† â€Å"Pastor Jane Jones† (but â€Å"former director of marketing John Smith,† â€Å"John Smith, director of marketing,† and â€Å"the director of marketing,† as well as â€Å"the pastor†); capitalize in direct address (â€Å"As you were, Sergeant†) or in formal written contexts or in a ceremonial or promotional list Titles of nobility: Capitalize before names and when using full title in isolation- â€Å"There’s Prince Charles,† â€Å"the Duke of Windsor† (but â€Å"the duke†) Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:50 Incorrect Pronunciations That You Should AvoidThat vs. WhichThe Two Sounds of G

Tuesday, November 5, 2019

7 Smart Questions to Ask in a College Interview

7 Smart Questions to Ask in a College Interview When it comes to college interviewing, remember that youre not the only one being interviewed. After submitting your personal essay, high school transcripts and SAT scores, it may feel like the admissions boards are the ones in the drivers seat and youre just along for the ride. In fact, once you reach the college visits and interview process, you have a lot of say in what happens next. In order to get the most out of your college interview, its best to prepare some questions that will make a difference in whether or not you choose this school. Admissions interviewers will always give you a chance to vet them, so take the time to consider whats most important to you in your college experience. Here are some examples of great questions to ask your interviewer: What kinds of internships or study abroad experiences are available? Many schools have connections with organizations and businesses outside of the college in order to build a bridge between studying and real-life work experiences. Study abroad programs are also sponsored by most schools. Find out about the options at your school if this is an experience you would like to have. How does it work? What courses are available? Are language lessons included? Will you stay on campus at the other school or with a host family? Is there a ___ team? If you play a sport and would like to continue playing it at college, ask about it. You may want to know how competitive their team is. Did they rank high against other schools in the last few seasons? How much does the college invest in this sport? Is the equipment new and up to date? If this sport is something youre passionate about, find out how valued your participation would be at this school. What type of social activities does the college offer to students on weekends? Social life is a big part of college. Even the most serious student needs to have some time to relax and enjoy some social activities. Find out what kind of entertainment the college organizes for its students. Are there dances, parties, concerts, movie screenings on the campus lawn? Do most students participate in these events or do a lot of students find entertainment off the campus? What do students generally like most about this college? And what do they like least? Interviewers can usually answer this question quite easily. They know the schools strengths and weaknesses. Its a great question for you to get a feel of how happy you would be at this school. If their biggest strength is campus community and this is an important aspect for you, then you should check that in the plus column. If their biggest weakness is lack of investment in college sports but youre not an athlete, then it wouldnt make a difference for your decision. How would you define the educational vision of the college? Most colleges have a mission statement that defines their goals and shapes their policies and campus climate. Getting to know the most deeply-held values of a school is a great way to determine if you belong there or not. Some schools are very academically and research driven, striving for excellence at any cost. Others take a more holistic view of education and value the importance of social and cultural factors. Its one of the best ways to find out the bottom line of the schools you are applying to. How much interaction and attention can I expect from my professors? Depending on the size of the school, you may have very limited access to your professors. At smaller schools, professors may be able to offer more personal attention and guidance to students. If this is an important aspect of learning to you, ask about it. Im planning to major in ___? What does the ___ department of this college have that makes it stand out from other schools? If you know your major already and youre aiming to attend one of the best schools in this field, go ahead and ask about it. Find out if this school can offer you the best opportunities or if theyre merely mediocre. Maybe theyre not known for this department, but they happen to have a great internship to offer in this area or next year theyre hiring one of the leading researchers in this field. The only way to find out is to ask.

Sunday, November 3, 2019

Social and behavior Essay Example | Topics and Well Written Essays - 250 words

Social and behavior - Essay Example Ted Kramer, the main character, lands a job as an advertising executive and has no time for his family; Joanna Kramer and Billy Kramer as wife and son respectively. On the other hand, Joanna Kramer decides to walk out of the relationship in an effort to realize the person she left behind when she decided to get married. Parental duties lead to Ted’s retrenchment from the agency. He and Billy begin a new journey; with the help of Margret Phelps; another single parent. Joanna comes back to claim custody of Billy fifteen months after walking out. She is awarded custody of her son. Joanna Kramer displays the role of women in the family unit. Joanna is torn between staying with her husband and child and walking out to ‘rediscover’ herself. Her decision to walk out develops the plot whereby Ted and Billy spend time together learning how to make the right decisions. She comes back to claim her son’s custody, and this brings out a significant decision from the court. The court holds that the mother best takes care of a child. Joanna would have loved a situation whereby her husband was dedicated to the family, regardless of his job position. That way, she would not have made the decision to walk away, which can be considered rather selfish by the viewer. As a happy family, Joanna would have improved the way the two behaved in an attempt to raise their child upholding moral values. Good decisions influence behavior; hence, less selfish motives

Friday, November 1, 2019

Employment Law Research Proposal Example | Topics and Well Written Essays - 250 words

Employment Law - Research Proposal Example However, if the IRS later reclassifies a contractor as an employee, the employer faces liability for back payroll taxes, possible criminal sanctions and invalidation of benefit plans." (2004) These are things to keep in mind when an organization is facing an audit from the Department of Labor. It would be best to thoroughly review the laws governing independent contractor categorization before the audit process begins in order to ensure that the independent contractors are properly classified. As far as the school bus accident is concerned, it would again be best to review the laws governing the liability of the organization when an accident involving an independent contractor is concerned. It is most likely that the liability of the accident will fall into the hands of the person who is actually at fault for the accident rather than the employing organization, as it may first appear. Since companies who hire independent contractors rarely carry insurance on these individuals, there may be a significant problem arise (Freelawanswer, 2010). An independent contractor gets into a car accident while on the employer's time, who is liable for the damage (201

Wednesday, October 30, 2019

Oral immunotherapy for food allergy Research Paper - 1

Oral immunotherapy for food allergy - Research Paper Example In general, failure to avoid food allergen can trigger signs and symptoms related to allergic rhinitis, asthma, atopic dermatitis, and other types of food allergies (Steinman, 2010; CDC, 2008). As a type of immunological disease, having an allergy on food can significantly affect the socio-economic situation and quality of life of each person (Castellazzi et al., 2013). Aside from losing work productivity, the economic cost of food allergy can reach up to US$24.8 billion in which the direct cost of medication, hospitalization and healthcare visitations can be as high as US$4.3 billion each year (Gupta et al., 2013). Around the world, roughly 6% to 8% of all children have been affected by food allergy during their childhood life (Gupta et al., 2011; Steinman, 2010). In line with this, almost 15 million Americans have or had experience some sort of food allergies (news-journal, 2014). Among children, the Centers for Disease Control and Prevention (CDC) reported that the prevalence rate of food allergy at 5% is equal to young individuals between the age group of 0 to 4 years old, 5 to 9 years old, and 10 to 17 years old (CDC, 2013). Today, food allergy has been considered as one of the most common health problems among children (CDC, 2008). In general, the process of having severe food allergies can adversely affect or impair the quality-of-life of each person (Anagnostou et al., 2014; Clark et al., 2009). In one of the studies that were conducted by Gupta et al. (2011), the authors mentioned that 30.4% of these children had more than one type of food allergy and that almost 38.7% of children with food allergy had experienced some sort of a severe reaction. Even though Lyons and Forde (2004) pointed out that most people with food allergy does not consider this particular health situation to have a significant impact in

Sunday, October 27, 2019

Contract Law Case Study of Hotel

Contract Law Case Study of Hotel Contract law involving a hotel and client A. In this scenario, the first significant point is the nature of the parties’ respective first dealings with one another. From the hotel’s point of view, their first contact with A was through their advertisement on their website. This advertised the price of accommodation at the Scarborough Palms Hotel as being  £300. From A’s point of view, his first contact with the hotel is through an initial emailed enquiry. Although we are not told exactly what A’s initial enquiry was concerned with, it is probable that it was simply asking for details of the offer. In order to establish what the nature of the ultimate contract is, between the hotel and A, it is first necessary to find the ‘offer’ and ‘acceptance’; the constituent parts of any contract. An offer has been held to be a statement which objectively (I.e. to a reasonable observer) indicates that the person making the ‘offer’ is prepared to contract on the terms specified in that offer (Gibson v Manchester City Council). It would at first sight, appear that the hotel’s website and advert for the accommodation at the specified price was an offer. This, however, is not the case, as it has been held by the courts that advertisements are usually ‘invitations to treat’ rather than offers, as the advert usually lacks the other essential ingredient of a contract; an intention to be legally bound (Partridge v Crittenden). This principle is in place in order to protect the advertiser from incurring liability in contract to everyone who is willing to purchase the goods (in this case, the holiday), at the advertised price. An ‘invitation to treat’ is an invitation to the other party to negotiate the terms of a potential contract. A responds to this invitation by making his initial email enquiry, which can similarly be classed as an invitation to treat, or perhaps simply an enquiry. No offer has yet been made by either party (Fisher v Bell). The hotel then respond to A’s initial enquiry informing A of a special promotion that will entitle him to the accommodation at the price of  £200. This communication will certainly be counted as an offer, as it displays an intention to be bound by the terms it mentions (a requirement that was first set out in the seminal case, Carlill v Carbolic Smoke Ball Co). A then ‘accepts’ the offer by filling in the online booking form. The hotel have stipulated a means of acceptance, by providing the online booking form which A is required to complete. This is, then, the hotel’s prescribed method of acceptance. A, through no fault of his own, is unable to complete this prescribed method of acceptance, despite his attempt. It is uncertain whether this will affect his ‘acceptance’. In Manchester Diocesan Council for Education v Commercial and General Investments Ltd, it was held that the prescribed method of acceptance was not the only possible one, prov ided the other method was no less advantageous to the offeror. Unless the hotel specifically stated that the online booking form was the only method of acceptance, A’s posting of a hard copy would be valid. We come to the issue of communication of the acceptance to the offeror. Upon A’s arrival at the hotel, he is informed that his booking form did not arrive, and that there are no available rooms. It is an established principle that an acceptance must be communicated to the offeror in order for their to be a contract (Holwell Securities Ltd v Hughes). In the present instance, however, the acceptance has been posted by A. Following Household Fire Insurance v Grant, the acceptance is effectively communicated on posting (the so called ‘postal rule‘). In order for this rule to apply, however, it must have been reasonable for A to use the post to accept the offer (Quenerduaine v Cole). In this instance, since the online booking form was not working, it seems likely that it would be found to have been a reasonable method of acceptance. As of this point, then, the contract exists between A and the hotel. The terms of the contract specify that A will have accommodation at the hotel for the price of  £200. He will later be able to claim damages for breach of contract from the hotel when they cannot furnish him with a room at that rate. Before that arises, however, there is a further contract which requires clarification. Upon A’s arrival, and discovery that his booking form has not arrived, he threatens to sue the hotel. The manager’s response is to make an offer of accommodation for  £250. It is possible that subsequently, the hotel could claim the offer was made under undue influence. It is an established principle of contract law that where a contract is induced by undue pressure, it is voidable (Williams v Bayley). This means that if the hotel can establish that the manager made the offer under pressure, the agreement could be cancelled. A agrees to these terms, and a second contract exists betwe en the parties. A then spend his holiday at the hotel and completes the second contract. A subsequently claims for damages in the amount of  £50. The hotel counter-claims for damages because A has breached the contractual term not to pursue an action against the hotel. These two claims, however, refer to two distinct contracts, and both, it would seem, are legitimate claims. It is possible that through forming the second contract, the equitable principle of waiver came into play. That is, by making the second contract, the parties (and A in particular), waived the right to claim damages (Hughes v Metropolitan Railway). There is also the possibility that by forming the second contract, the initial contract was frustrated, as it became impossible to carry out because the parties had subsequently contracted to the same agreement on different terms (Nickoll Knight v Ashton Edridge Co). With regard to the second contract, the hotel are within their rights to claim damages for A’s breach. He has clearly broken his contractual promise not to pursue an action against the hotel. There is a contract rule that a claimant cannot recover damages in respect of a loss which is too remote a consequence of the defendant’s breach of contract. If the losses flow naturally from the breach, which in this case they would appear to, the losses are recoverable (Hadley v Baxendale). The hotel, then, will be able to recover damages for A’s breach of the contract term subject, of course, to proving that this agreement was a term incorporated into the second contract. BIBLIOGRAPHY Statutes Cases Carlill v Carbolic Smoke Ball Co [1893] 1 QB 256, CA Fisher v Bell [1961] 1 QB 394 Gibson v Manchester City Council [1979] 1 WLR 294 Hadley v Baxendale [1854] 9 Exch 341 Holwell Securities Ltd v Hughes [1974] 1 WLR 155 Household Fire Insurance v Grant [1879] LR 4 Ex. D. 216, CA Hughes v Metropolitan Railway [1876-77] LR 2 App Cas 439, HL Manchester Diocesan Council for Education v Commercial and General Investments Ltd [1970] 1 WLR 242 Nickoll Knight v Ashton Edridge Co [1901] 2 KB 126, CA Partridge v Crittenden [1968] 1 WLR 1204 Quenerduaine v Cole [1883] 32 WR 185 Williams v Bayley [1866] LR 1 HL 200, HL Secondary Sources McKendrick, E., Contract Law (Oxford, 2003)

Friday, October 25, 2019

Your life according to shakespeare :: essays research papers

In Act II, scene VII, of the play As You Like It, a disheartened Jacques takes a long look at life:   Ã‚  Ã‚  Ã‚  Ã‚   All the worlds a stage,   Ã‚  Ã‚  Ã‚  Ã‚   and all the men and women, merely players;   Ã‚  Ã‚  Ã‚  Ã‚   They have their exits and their entrances, and one man in his time plays many parts(1-4) It is a line that is as simplistic as it is complicated, comparing the cycle of life to that of a play. This quote, pulled from the play As You Like it, a pastoral comedy by William Shakespeare, has been repeated and analyzed thoroughly throughout the years by poets and philosophers alike. This set speech, spoken by Jacques, takes a seven step look at the aging process of man: infant, schoolboy, lover, soldier, justice, pantaloon, and second childishness. With such visual dialect Shakespeare metaphorically compares the seven stages of aging, to the multiple acts of a play and the plot’s ascending and descending order much like that of life’s from infant to second childishness.   Ã‚  Ã‚  Ã‚  Ã‚  The language that Shakespeare uses for this set speech is remarkably modern. Shakespeare uses a language that is so modern for his time yet so simple for present day dialect that the set speech is often taken out of the play’s context and has achieved a reputation as a poem and has been able to remain such a popular work for so long as well as still carry meaning. For instance, Shakespeare refers to the infant as â€Å"mewling and puking in the nurse’s arms.†(6). When Shakespeare wrote this, it was the first recorded use of â€Å"puke† meaning â€Å"to vomit†, before then the word had been used to mean a dignified dark brown color, according to the Oxford Dictionary(Shakespeare 2). Anyone in any time period could picture an infant curled up and spitting up on a nurses shoulder, which is what makes the language he uses so interesting. Shakespeare is able to use such vivid words that are able to reach so many different walks of lif e and still convey a deeper meaning. He also uses a few that are a little out dated in today’s society: Bearded like the pard; Capon; Wise saws; and Pantaloon. Each having its own meaning and making perfect sense in the context of the poem, if used today you would be laughed at.   Ã‚  Ã‚  Ã‚  Ã‚  Of the seven stages Shakespeare refers to, infancy is the first then he develops into the whining schoolboy.

Thursday, October 24, 2019

Marketing Analysis of Vinegar in Hengshun Company

The No. 3 of Arts building Zhejiang University City College 51 Huzhou Road 1 December 2011 Professor Min He Teacher of Consumer Behavior 51 Huzhou Road Dear Professor He Attached is the report you requested on 1 December analyzing the marketing situation of XIANGFEI vinegar in HENGSHUN Company. The report mainly includes market analysis, market strategy, SWOT analysis and recommendations of XIANGFEI Vinegar in HENGSHUN Company. Recommendations are made that, if implemented as soon as possible, should make it better. Preparing the report has been challenging and most worthwhile.I will be available if you have any queries or wish to discuss any part of the report in more detail. Yours sincerely Student in CB Class A REPORT OF THE MARKETING ANALYSIS OF VINEGAR IN HENGSHUN COMPANY AS AT DECEMBER 2011 Prepared for: Professor Min He Teacher of CB Zhejiang University City College Prepared by: Student in CB Class Date of submission: 12 December 2011 TABLE OF CONTENTS Item Summary iv 1. INTRO DUCTION 1. 1 Authorization†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 1 1. 2 Aim of Report†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 1 1. Scope†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 1 2. 0 BACKGROUND 2. 1 Company Background†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 2 2. 2 Consumer Background†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢ € ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 3 2. 3 Competitor Background†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 3 2. 4 Condition Background†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 4 3. 0 ANALYSIS 3. 1 SWOT Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 6 3. 2 4Ps Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 7 4. 0 PLAN AND RECOMMENDATIONS 4. 1 Marketing Plan†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚ ¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 9 4. Recommendations†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 10 5. 0 CONCLUSIONS†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 11 List of References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦12 Summary This report was commissioned by Professor Min He to analyze the marketing situation of XIANGFEI vinegar in HENGSHUN Company. The report focuses on these aspects: market analysis, market strategy, SWOT analysis. By analyzing these, a market plan should be made. As financial crisis is going on, the companies in all aspects suffered a decrease in their busin ess. After analyzing the background of HENGSHUN, it is clearly to know the conditions of company.HENGSHUN Company registered capital is 127. 15 million Yuan. Stock price is $7. 1 per share. New total share capital is 127. 15 million shares. Annual sales are more than 1. 1 billion. By August 2011, the company's total assets are 3. 28 billion. What’s more, HENGSHUN become the first listed company in 2001, and this company developed much faster than before. From the selected information, its product sales grew over 20% between July and August in 2011, and the estimated growth rate of this year will more than 25%. In 2009, the operating income of HENGSHUN Company is 1. 74 billion Yuan, and the growth is over 68. 09%; the company earned 40,440,000 in the same period, and doubled compared to prior to listing performance. The company is committed to extending modern new spices and vinegar products research. At the same time, relying on the century brand, the company has implemented Trans – regional development at Chongqing, Shanxi, Anhui, Jiangsu and other places, where established the condiment production base. At present, HENGSHUN Vinegar has been developed from a traditional sauce vinegar manufacturer into the largest and most modern vinegar production enterprises.The company mainly produces vinegar, soy sauce, pickles, rice wine and other traditional and modern brewing condiment, deferred compound condiments, vinegar manufacture and sale of health products . And the company's new product development in line is based on the dominant market, orienting to consumer demand and the purpose is to improve the level of consumer health. The company also did the market segmentation and established development direction . It adheres to the † customer first â€Å"and implementing tracking services to speed up the popularization and application.What’s more, by the use of 4Ps analysis, it is easy to explain the present circumstance of HENGSHUN Compan y. So did the SWOT analysis. Then, making an advertisement video is for the aim to propagate the brand awareness of HENGSHUN Company. Recommendations have been made that, if implemented, should give HENGSHUN Company a better market plan and strategies. These include: build its own famous brand with the authority of government; using the statues of stars and experts, ask them to endorse the products of HENGSHUN Company; setting a goal as green brand. . 0 INTRODUCTION 1. 1 Authorisation Professor Min He, teacher of class CB, requested this report on 1 December 2011 1. 2 Aim of Report The purpose of this report is to provide an report of the marketing analysis of XIANGFEI Vinegar in HENGSHUN Company. It aims to suggest recommendations to promote the XIANGFEI Vinegar in a better way. 1. 3 Scope The report will introduce the background of HENGSHUN Company and the XIANGFEI Vinegar. And the next is analyzing the competitors to HENGSHUN Company, such as DONGHU vinegar Company and SHUITA Com pany.Also the following is to describe the market segment. Next, the positioning strategy and promotional mix and how they will be applied in the marketing will be mentioned. Finally, the advertisement plan and some recommendations for this vinegar will be demonstrated. 2. 0 BACKGROUND 2. 1 Company Background First comes the financial condition:The registered capital of HENGSHUN Company is 127. 15 million Yuan. Its stock price is $7. 1 per share. Annual sales are more than 1. 1 billion. By August 2011, the company's total assets are 3. 28 billion.Then following are the general managerial skills. The company is committed to extending modern new spices and vinegar products research. At the same time, relying on the century brand, the company has implemented Trans – regional development at Chongqing, Shanxi, Anhui, Jiangsu and other places, where established the condiment production base. Based on the inheritance of ancient brewing techniques, the company boldly introduced moder n high- tech and advanced management experience and invested in the new city of Dantu in â€Å"HENGSHUN industrial park â€Å".Following is the production capabilities. At present, HENGSHUN Vinegar has been developed from a traditional sauce vinegar manufacturer into the largest and most modern vinegar production enterprises. The company mainly product vinegar, soy sauce, pickles, rice wine and other traditional and modern brewing condiment ,deferred compound condiments, vinegar manufacture and sale of health products . Its investment involves biological health, real estate, packaging industry and commerce retail. At last follows something about its reputation.Jiangsu HENGSHUN Vinegar Industry Company was founded in 1840, the DAOGUANG of the Qing Dynasty as â€Å"old China† business. HENGSHUN product has won international gold medal for 5 times, also 3 times for national quality award, the national geographical indication products and the brand – name product in Chin a. 2. 2 Consumer Background According to our investigation, its current consumer is mainly housewives, and the potential consumers maybe are the husbands and the aged. As a condiment, housewives are the main consumers who usually do the cooking in the family.Since it is a kind of fruit vinegar, it has a lot of functions to prevent diseases and keep healthy. It can restrain and reduce the formation of the aging oxide in human body, so as to achieve anti-aging and make skin smooth. Another function: Promote the body's metabolism, remove fatigue, relieving alcoholism, lose weight clear bowel. Another function: Softening vessels, reducing blood fat and cholesterol. This is suitable for the aged. A specific questionnaire has been designed to understand the needs of the customers. Then depending on the research, it is lear to decide marketing contents. 2. 3 Competitor Background According to lan Gordon (2002): ‘a company should look two ways—at the individual customers it has chosen and the specific competitors it intends to beat. As to HENGSHUN, Vinegar business in Shanxi province is the biggest competitor. The old vinegar in Shanxi already has a more than 1000 years history. And among the four famous vinegar companies, it still is in the top. As the news reported, Shanxi old vinegar has occupied 10% of the marketing. DONGHU Vinegar Company is a major sale company of the Shanxi old vinegar group co. td. Because of the high brand awareness, DONGHU has become the main and strong competitor of HENGSHUN. But also because of being as the place of origin, DONGHU was treated as a going-down company, so it give more chances for HENGSHUN to reaching its goal. According to the news on the economics of Shanxi Daily, due to the depressiveness in the vinegar marketing, the shares of sale will not increase rapidly, but with the promotion of consumption, HENGSHUN has a high possibility to raise their sale occupation relying on its high brand awareness. (Shanxi vinega r: fighting for honor. http://www. aynews. com. cn/sxjjrb/122745. html) 4. Condition Background Firstly, the economic condition will be analyzed. In recent years, Chinese economic strength becomes stronger and people's living level improves, so people began to pursue the high-quality life. Of course, the average price of HENGSHUN’s vinegar is higher than competitors’, but the taste and quality is better than others. Because Chinese persons’ financial burden released, people prefer to use better vinegar which is more health and tasty. HENGSHUN became the first listed company in 2001, and this company developed very fast.Product sales grew over 20% between July and August in 2011, and the estimated growth rate of this year will more than 25%. HENGSHUN Company invested in real estate development, which brought their profit and challenge. Then is the political condition Zhenjiang HENGSHUN’s vinegar brewing techniques has been protected and appreciated by Chin ese government. According to China’s State Council announced in 2006, Zhenjiang HENGSHUN’s vinegar brewing techniques has been included in the first batch of national intangible cultural heritage, which s the food industry in Jiangsu Province, and it is also the only selected traditional craftsmanship. As for the culture condition, HENGSHUN’s vinegar is a famous and outstanding brand of Zhenjiang vinegar. HENGSHUN Company carries forward Chinese traditional food culture and revives national industry. In the same time, HENGSHUN absorbs the advanced science and technology to promote industrial updating. 3. 0 ANALYSIS 3. 1 SWOT Analysis ‘SWOT analysis is a strategic planning method used to evaluate the strengths, weaknesses, opportunities and threats involved in a project or in business venture.In involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective. ‘ ( Xing 2009,p. 50) 1. Strength: HENGSHUN Company is a listed company. It has a higher awareness of its brand, and because of its stocks, more and more people will pay attention to its trend of development. 2. Weakness: Because of its creation date, it is much later than the vinegar business in Shanxi Province. So many the aged prefer the long-history brand, such as DONGHU Company, SHUITA Company.And the price is higher than others, so some working class people would not choose this kind of vinegar. 3. Opportunity: As the development of IT and media, HENGSHUN will be known by more and more people. And, due to its use of high-technology, high and new quality of vinegar will be produced, like fruit vinegar, seafood vinegar. As Roininen, K (2001) points out, attitude scale that purely concentrate on its taste, and health in the food choices, 4. Threats: DONGHU Company has reproduced a new kind of vinegar.And lots of new vinegar company has founded recently. HENG SHUN will face more powerful company in the near future. And also because the instability of the stock markets, HENGSHUN’ stocks are in a embarrassed circumstance. 3. 2 4Ps Analysis As Kotler, P (2009, p. 48) points out, the marketing mix consists of everything the firms can do to influence the demand for its product. The many possibilities can be collected into four groups of variable known as the ‘ 4 Ps': product, price, place and promotion. And the 4Ps analysis is often used in the firm promotion period.As Glowa, T (2001) points out, understanding how consumers make complex choices is a critical component of market strategy. 1. Product: XIANGFEI vinegar is something like apple vinegar. Both of them are all used for the health or beauty reasons. As Garber, L & Starr, RG (2003, pp3-15) points out, the most important apple vinegar attributes for consumers are its taste and odour. So XIANGFEI vinegar in HENGSHUN Company just focuses on these two aspects. HENGSHUN Company is committed to extending modern new spices and vinegar products research.Based on the inheritance of ancient brewing techniques, the company boldly introduced modern high – tech and advanced management experience. The company mainly product vinegar, soy sauce, pickles, rice wine and other traditional and modern brewing condiment ,deferred compound condiments, vinegar manufacture and sale of health products. Its investment involves biological health, real estate, packaging industry and commerce retail. 2. Price: As far as we know, the vinegar prices of HENGSHUN Company are commonly acceptable. But in contrast to the other small brands, its price is a little higher.Especially, the XIANGFEI vinegar is much more expensive than others, due to its function in health protection and beauty. 3. Place: HENGSHUN Company was founded in Jiangsu Province, so its loyal consumers concentrate on the southern areas. Another reason is the northern people much more delighted with the old vineg ar in Shanxi Province. According to Don Hutson (2008): ‘As a salesperson, understand that the concept of place is complex. ’ So as for the sale area, it is an obvious significant problem waiting HENGSHUN to solve it. 4.Promotion: In terms of promotion, using a brief video is to do the advertisement for HENGSHUN Company. This video was separated into three parts. First is focusing on the function of health care. It can restrain and reduce the formation of the aging oxide in human body, so as to achieve anti-aging and make skin smooth. Second is to stress another function: Promote the body's metabolism, remove fatigue, relieving alcoholism, lose weight clear bowel. Lastly, the function of softening vessels, reducing blood fat and cholesterol have been mentioned. 4. 0 PLAN AND RECOMMENDATIONS 4. Marketing Plan Firstly, HENGSHUN Company should pay more attention on the product strategies. Develop the new technologies, as to the aspects of treatment, beauty, health, in order to change the vinegar image which is in consumers’ minds. As to the HENGSHUN’ image, it is also waiting to be changed. Second is the value pricing method, at the low level market with a low price but high quality products and services which is under the condition of reducing costs without sacrificing the quality. HENGSHUN should control its price at a acceptable range, so as to keep the loyal consumers.And this also can improve its brand loyalty. Thirdly, the company can do the promotion by carrying out all kinds of lectures to make consumers know the functions much better. And next is the sales strategies, nowadays, HENGSHUN must make full use of supermarkets. It must be sure that the products of HENGSHUN should be put at the conspicuous place. So it can attract more people and propagate its brand. 4. 2 Recommendations 1. Build its own famous brand with the authority of government. In the powerful government-decided society, the honor delivered by the government will give the sense of reliable.Relying on this, HENGSHUN Company can achieve much more than present. 2. Using the statues of stars and experts, ask them to endorse the products of HENGSHUN Company. It usually can work in a short time. 3. Setting a goal as green brand. Focus on the function of health and environment protection. Produce the new kind of vinegar so as to follow the trend of the modern society. 5. 0 CONCLUSIONS After analyzing all these aspects, the background of HENGSHUN Company has been know, included the financial condition, general managerial skills, production capabilities, reputation, and marketing skills. Similar essay: Reed Supermarkets: a New Wave of CompetitorsThen by using the 4Ps, its marketing circumstance in this environment has been investigated. Also relying on the SWOT analysis, it is helpful to discover the strengths, weaknesses, opportunity, and the threats which HENGSHUN Company will be faced in the near future. And at last, relying on a video, it is a useful skill to attract consumers. What’s more, some market plans and recommendations have been given to HENGSHUN Company for their better development. List of References Hawkins, Mothersbaugh, and Best , 2009, Consumer Behavior: Building Marketing strategy, 10th edition, china machine press, pp. 57 Philip Kotler & Gary Armstrong , 2009, Principles of Marketing, 11th edition, Qinghua press, pp. 48 YQ Xing, 2009, Management ,2nd edition, High Education press, pp 48 Shanxi vinegar fighting for honor. ,viewed in 1 December, 2011, http://www. daynews. com. cn/sxjjrb/122745. html Hutson,D 2008 Sell value, not price, Acant hus Publishing, Boston Garber, Lawrence & Starr, RG (2003), Measuring consumer response to food products, Food Quality and Preference, vol. 14, pp3-15 Lan, G 2002, Competitor targeting, J.Wiley& Sons, Etobicoke Glowa, T (2001), Understanding how consumers make complex choices, http://www. glowa. ca/Understanding_consumer_behaviour. pdf Finance and economics, viewed in 3 December, 2011, http://finance. sina. com. cn/realstock/company/sh600305/nc. shtml Roininen, K (2001), Evaluation of food choice behavior: development and validation of health and taste attitude scales, Academic Dissertation, University of Helsinki, Department of Food Technology, http://ethesis. helsinki. fi/julkaisut/maa/elint/vk/roininen/evaluati. pdf

Wednesday, October 23, 2019

Ceremony: Native Americans in the United States Essay

In Leslie Marmon Silko’s Ceremony, the use of storytelling is quite prevalent. Within the framework of Ceremony there are references of the tradition of Native American storytelling along with the progression of telling a story. Storytelling within the Native American culture is oral, traditionally. The method of storytelling within Ceremony at the beginning lays down the framework of the entire book. Silko starts out the novel with a series of stories. The first of which is about Ts’its’tsi’nako (or more easily said) â€Å"Thought Women†, who thinks of things and they appear. She happens to be thinking of a story and it just so happens to be the story being told to us. This then leads us to the next story (1). The next story turns out to be a story about stories. This story tells us (the reader) the importance of stories, and that they aren’t merely for entertainment, but are used to fight off death and illness. The narrator then states, â€Å"You don’t have anything, if you don’t have the stories.† Thus telling us the true importance of the stories of Native American culture, seeing as everything was passed down orally, and not much was written down if any at all (2). Now, for Tayo, these stories embody the understanding of the Native American world Tayo grew up with. Only the army, the doctors, and the white schools try to convince Tayo that the stories are wrong. As Tayo recreates and recalls the old tales, he begins to reunite with the community, pulls through the trauma of war, and ultimately brings back the rain to his land. Tayo learns from these stories that he is not alone, because the stories are shared within a community, and because the contents of the stories show him that others have shared like experiences (Notes/Class Discussions). The rest of the stories within the text of Ceremony announce elements that will reoccur within the novel. As the story is told either by a single person or by a group of people, it can fashion between those people a sense of community. As stated previously, that stories have the power to fight of death and illness. The stories contain the ceremonies and rituals that have the ability to cure individuals and the communities. Stories are able to provide this ability by restoring the affiliations betwixt all things and people. The stories within Ceremony are an integral part of the story line. The stories within the novel show us how important they are to the Native American culture and way of life. They provide us with the impending points of the plot, of how a ceremony is what can cure the people.